From Ideation to Commercialization
Hughes Decorr is in a strong position to offer full-service ISM (in-store marketing) solutions.
Structural and Design Capabilities
- POS Conceptual 3D Renderings
- POS Final Colour Renderings
- Product Information Spec Packages
- POP Product Planograms and Sell Sheets
- Die-line (CAD) and Artwork Creation
- Ship Testing
- Pallet Pattern Optimization
- POP/POS Medium (Aisle Violators, Pallet Flaps & Wraps, Floor Decals, Neck Tags)
- Repacking and Retail Assembly Instructions
- Reverse Engineering Displays
Display Manufacturing
- Display Design and Manufacturing
- Corrugated Box Production
- Packaging Production (primary and secondary)
- Printing:Litho
- Flexo
- Silkscreen
- Rodcoat / Floodcoat
- Digital
- Die-cutting / Rotary and Flatbed
- Conversion & Finishing
- Lamination, Gluing
Repacking Capabilities
- Logistic
- Warehousing
- Storage
- Assembly
- Kitting
- Distribution
- Fulfillment
- Transportation

Grand Format Digital Printing

- UV LED cure Grand-format inkjet printer for rigid and flexible media
- Up to 10ft wide print
- Multiple Substrates
- Award-winning image quality
- Six colors + white
Prototypes and Mock-Ups Capabilities`
- White cut and full colour sample mockups
- Primary & Secondary Pack Mock Ups
- Sales Samples for Displays & Retail Planogram Requirements
Distribution Solutions
- 3PL Distribution
- Storage, Warehousing & Fulfillment
- IES™ (Custom Inventory management system)
Selection of Products
Gifting Options
(Stock and Custom Bags, Tins & Magnetic Boxes)
Shopper Marketing
- Shopper Marketing Strategy and Planning
- Shopper-Centric Retail Strategies
- Execute Insight-Driven Programs
- Retailer Account Specific Strategy and Execution
- Data Driven Insights
- Trade Strategy (Category, Brand, Channel & Retailer)
- Brand Promotion Campaigns
- Brand Instore Activations
- Brand Workshops & Ideation Sessions
- Market Audits, Analysis & Category Reviews
- Shopper Focus Group Research
- Retail & Shopper Panel Studies
- Data, Metrics & Analytics
Brand Strategy & Design Solutions
- ReBrand Strategy & Positioning
- Defining Creative Strategy
- Brand Identity
- Brandmark / Logo Development
- Brand Guidelines
- Design-Led Innovation

Design Adaptation Solutions
- Optimize The Brand Design and Messaging
- Package/POP Redesign, Refresh, Refine
- Display Design Adaptation
- Packaging Design Adaptation
- Apply branding to different sizes and categories
- Design size revision
- Format revisions
- Line extensions
- Government packaging regulations
- US-CAN packaging adaptation
- Packaging images optimization for e-commerce
- Packaging/Display 3D / CGI